ECOMMERCE
How much does an ecommerce replatform cost?
What drives replatforming cost — platform, design, data migration, integrations and SEO — with a framework for budgeting realistically.
By VISIBI Ecommerce team·Reviewed by Adnan Khan, Co-founder & CEO·Updated 29 September 2026·8 min read
QUICK ANSWER
What drives replatforming cost — platform, design, data migration, integrations and SEO — with a framework for budgeting realistically.
KEY TAKEAWAYS
✓Integrations and data migration often cost more than design.
✓Budget for SEO protection and post-launch support.
✓Compare total cost of ownership over 3–5 years.
AT A GLANCE
Typical share of replatform budget
Integrations (ERP, PIM, 3PL)~30%
Front-end & design~25%
Data migration~15%
Testing & QA~12%
Discovery & PM~10%
SEO & launch~8%
Indicative only — every project differs.
What you are paying for
- Discovery and requirements
- UX and design
- Theme or front-end build
- Product, customer and order migration
- ERP, PIM, payments and 3PL integrations
- SEO redirects and testing
- Training and post-launch support
Reduce risk
Start with paid discovery, phase the launch and protect SEO from day one.
Common mistakes to avoid
✕Choosing a platform on licence price instead of total cost of ownership
✕Launching a new site without an SEO redirect plan
✕Adding extensions and apps without checking performance or security
✕Leaving upgrades until peak season
HOW VISIBI CAN HELP
How we help with ecommerce
01DiscoverRequirements, integrations and total cost of ownership mapped up front.
02Design for conversionUX decisions backed by data and CRO experience.
03Build & migrateCertified developers, SEO-safe migrations and full testing.
04Support & growPatching, monitoring and continuous improvement after launch.
Book a free ecommerce call →Free · No obligation · Reply within 24 hours
Frequently asked questions
How long does a replatform take?
Typically 3–9 months depending on complexity.
Can we replatform in phases?
Yes — for example B2C first, then B2B.
Do you offer fixed prices?
Yes, after discovery.
AK
Reviewed by Adnan Khan · Co-founder & CEO25 years growing digital businesses across search, AI visibility and ecommerce. Written by the VISIBI Ecommerce team.Meet the team →
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